CREATIVE DIRECTION FOR
FEMALE POWERED BRANDS.

 
carefully crafted thinking of you
 
 

Every package has been carefully crafted taking into consideration what each of you could need, at different industries and stages of business-running so that you're always getting the best value possible.

 
 
 

CREATIVE DIRECTION

STARTS AT: 2.050€ / 4 - 6 WEEKS

Every brand deserves a stellar creative direction that sends them straight to home-run. Yours too!

Wether you're just starting out or you've gotten to this point where you know your brand could be doing so much more for you, I'm here to help you start - or restart - your brand on a good note!

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Audience Match-Up: Every brand strategy comes with an audience match up so you can recognise your potential clients time and time again!

 
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THIS PACK INCLUDES:

Brand Strategy
Creative Direction:

  • Naming (if needed)
  • Primary and Secondary
  • Favicon and Marks
  • Color and Font Guide
  • Mockups of your concept and how it'd look like across print/digital
  • Voice and Personality Guidelines

Squarespace Website Design
Asana Setup + On-boarding
Six Months Post-Work Support

ADD ONS:

Custom Hand-Lettering
Printed Goods (2 items of your choice)
Social Media Feed Strategy

  • We'll go over your Instagram and Pinterest accounts together and create a strategy that includes boards (5 - 15 starting pins per board) relevant to your brand and audience as well as a curated feed that you can always refer back for inspiration and to help you keep a consistent feed as your content grows. See example.
 
 
 

CREATIVE DIRECTION for skincare + beauty brands

STARTS AT: 2.700€ / 6 - 8 WEEKS

My Creative Direction package designed specifically for skincare and beauty.

We'll cover your brand from the inside and out, starting from identity and then moving on onto how your brand looks and feels in digital and print baby!

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Package + Product Design: Make sure every part of your brand stays cohesive with branded packaging and product design. Labelling included.

Newsletter Design: Go the extra step and make sure your emails are as strong as the rest of your brand with newsletter design (Includes 2 templates)

 
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THIS PACK INCLUDES:

Brand Strategy
Creative Direction

  • Naming (if needed)
  • Primary and Secondary
  • Favicon and Marks
  • Color and Font Guide
  • Mockups of your concept and how it'd look like across print/digital
  • Voice and Personality Guidelines

Squarespace Website Design
Product Design
Labelling. See example.
Packaging Design
Asana Setup + On-boarding
Six Months Post-Work Support

ADD ONS:

Custom Hand-Lettering
Product Illustration. See example.
Tags + Stickers
Business Cards
Editorial / Newsletter Design
Printed Goods (3 items of your choice)
Social Media Feed Strategy

We'll go over your Instagram and Pinterest accounts together and create a strategy that includes boards (5 - 15 starting pins per board) relevant to your brand and audience as well as a curated feed that you can always refer back for inspiration and to help you keep a consistent feed as your content grows. See example.

 
 
 

CREATIVE DIRECTION + make your own bundle

STARTS AT: 2.700€ / 8 - 10 WEEKS

My most comprehensive package, made for the more complex projects. Starts with the Creative Direction package and everything else is an add on so you can fully customise your package.

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Expand: Need more than two newsletter templates, or want a more complete social media strategy? Just let me know and we'll add them to the proposal!

* If there's any other service that you might require and don't see here please inquire about them. 

 

THIS PACK INCLUDES:

Brand Strategy
Creative Direction:

  • Naming (if needed)
  • Primary and Secondary
  • Favicon and Marks
  • Color and Font Guide
  • Mockups of your concept and how it'd look like across print/digital
  • Voice and Personality Guidelines

Squarespace Website Design
Asana Setup + On-boarding
Six Months Post-Work Support

ADD ONS:

Product Design + Labelling.

Custom Hand-Lettering
Product Illustration. See example.
Tags + Stickers
Business Cards
Editorial / Newsletter Design
Printed Goods (3 items of your choice)
Social Media Feed Strategy

We'll go over your Instagram and Pinterest accounts together and create a strategy that includes boards (5 - 15 starting pins per board) relevant to your brand and audience as well as a curated feed that you can always refer back for inspiration and to help you keep a consistent feed as your content grows. See example.

 
 
 

my work philosophy

One of the things I love the most about being a freelancer and running a one woman studio is being able to work one-on-one with my clients. Sometimes projects will get long, spanning over one or two months, but for the most part, and especially during the essentials phase of my work I will only have one client at a time so that we can truly focus on you and your brand!

I love, love, love getting my head in the game - all puns intended - and researching everything I possibly can about the project. Going the extra mile is the normal for me, if I can research and find something that can benefit your brand, why not do it? One good example of this, is how I started learning basic korean and japanese for Ichiko Bento.

One of the biggest benefits of this mentality is, that because I'm going all in, I'm going to definitely want to see it all through start to finish, and that included your launch or relaunch! I'll definitely be there when the time to launch your brand and business is closer on the calendar, offering up to two free consultation calls, one before and one after to answer any last minute questions or listen to you rant about the big day c: 

 
 
 

my work process


DISCOVERY. GETTING TO KNOW YOU AND YOUR BRAND! ONCE YOU SEND IN AN INQUIRY I'LL GET BACK TO YOU AND WE'LL SCHEDULE IN AN CONSULTATION CALL TO FIGURE OUT IF WE'RE A RIGHT FIT FOR EACH OTHER


STRATEGY. ONCE WE'VE DECIDED THAT WE ARE INDEED A GOOD FIT FOR EACH OTHER YOU'LL FILL IN YOUR BRAND QUESTIONNAIRE FROM WHICH I'LL PULL YOUR BRAND STRATEGY AND - MAKING SURE THAT WE'RE BOTH ON THE SAME PAGE -, PROCEED TO THE DEVELOPMENT PHASE!


DEVELOPMENT. I'LL COME UP WITH ONE CONCEPT (INCLUDES: LOGO, SUBMARK, COLOR PALETTE, PATTERNS, TYPEFACES, ETC) THAT TAKES INTO CONSIDERATION YOUR BRAND AND IT'S NEEDS AND EXPLORE THAT CONCEPT FURTHER TO SEE HOW THE REAL THING WOULD LOOK LIKE.


SPECIFICS. DEPENDING ON THE PACKAGE YOU'VE SELECTED, THIS IS THE PART WHERE WE BRING TO LIFE THE PROJECT-SPECIFIC SERVICES YOU'VE ASKED FOR. PERHAPS YOU ARE LAUNCHING A JEWELLERY LINE THAT NEEDS A BEAUTIFUL PACKAGING?


ADD ONS. LIKE YOUR SOCIAL MEDIA STRATEGY AND LAUNCH! THESE ARE NON-BRAND OBLIGATORY BUT THEY DO ADD COHESIVENESS AND ENSURES THAT YOUR BRAND IS 100% YOUR BRAND ACROSS ALL PLATFORMS!


LAUNCH PARTY! I'LL BE THERE WITH YOU ON YOUR BIG DAY TO CHEER ON YOU!


SIX MONTHS FREE SUPPORT. EVEN WHEN OUR PROJECT COMES TO AN END, YOU'LL STILL ENJOY UP TO SIX MONTHS OF FREE SUPPORT IN CASE ANY QUESTIONS ARISE. HELP! WHERE'S X FILE?! I'VE GOT YOU COVERED.


 
 
 

can't wait to hear from you!